Melbourne’s iconic beachside event location.

What they needed:
A mass awareness campaign to reach, inform and drive ticket sales for their Australia Day Event featuring PNAU, Bag Raiders and Late Nite Tough Guy.

What we did:
Digital Strategy
Digital Advertising
Social Media Management

How we went:
With over 1m impressions and 12x return on ad spend, the event was a sell out and one wild party.